Hey, I’m Łukasz a designer with Polish roots.
I’m here to help build your concept skills and share things I’ve learned, because I love what I do! Here, in the land of conceptualizing, is where all substantial designers start. Some designers prefer to design just to design, and tend to stay at the same level all their lives. The focus here is to get your brain in gear and create solid concepts. Who does it you ask? How about Nike, Apple, Coca-Cola, they all do it and it’s why they have endured. Not to mention the multitude of designers who work for them and other highly successful companies.
Concept Genius was started by Łukasz Wieczorek. He has worked full time in the industry for 10 years and has had his work featured on MTV, ESPN, USA Network and more. This blog is created to help develop concepts in various ways. It’s focus is on design, but not confined to it. The creative process is meant for everyone, but also is different for everyone, but we explore several ideas for doing this here. The posts presented here are written for almost any creative.